10 Ways To Find A Product To Sell Online

Finding the right product to sell can be a challenge. It takes time and effort to get it right.

Many people think, “Smartphones, clothes and mobile accessories are popular, so I should sell those.” While this idea isn’t completely wrong, building a successful business requires more research.

You need to go beyond what’s trending and look at what customers find frustrating about current products. Spotting a trend early can also give you an advantage.

The key is to choose something that solves a problem for customers and helps your business grow. To make this easier, we’ve put together a guide to help you find the best products to sell online.  

In this article, we'll look at 10 ways for finding trending products to sell and explores potential niches you can consider.

10 Ways To Find a Product To Sell Online

• Find a Problem, Solve It

The most successful businesses focus on solving problems. They don’t sell things people don’t need.

Start by finding a problem, then offer products that fix it. For example, if your area has a lot of rats, sell rat traps. If your business is near a lake, sell items that keep mosquitoes away.

Avoid doing it the other way around—don’t pick a product first and then try to find a problem for it. Instead, focus on the issue, and find products that can solve it.

This way, you’re meeting a real need and creating demand for your products.

• Search the Right Way on Marketplaces

When looking for products to sell, don’t rely only on Google. Marketplaces like Amazon, and eBay are great places to discover product ideas.

These platforms offer millions of products, so you need to search wisely. Here’s how to find the right product to sell online:

Start by browsing Amazon. Check out the top categories to see what’s trending. Once you click on a category, you’ll find subcategories that can give you even more ideas.

• Product Opportunity With Commodity Items

Think about the items people use daily. These could be basic things like soap, summer clothing, or socks. Products like these are always in demand because they’re essential for everyday life.

These are called commodity items, and while they sell well, they’re also widely available. This means you’ll need to put in extra effort to stand out and attract customers. Many stores offer the same products, so finding ways to market them differently is key.

The good news is that commodity items guarantee a steady flow of customers. People will always need essentials like toothpaste, clothes, and even advice on maintaining their cars.

If you’re considering where to sell these products, komback marketplace is an excellent platform. It’s a popular place for buying everyday items, making it easier to reach a large audience.

• Check Current Trends

Don’t just guess what’s popular. Use online tools to find out which products are getting attention. Look for items people are talking about on social media.

You can do this by searching for specific keywords, hashtags, or links. This will help you see what’s trending and what customers are interested in right now.

By following trends, you make sure your products stay relevant and in demand. This way, you won’t waste time selling things that are outdated or not popular anymore.

• Number of Reviews Matter

When choosing products to sell, pay attention to how many reviews they have. Items with lots of reviews are clearly popular, but they also come with high competition. On the other hand, products with very few reviews are less popular and face less competition.

Sometimes, focusing on less popular products can work in your favor. Even if these items aren’t in high demand, you can turn things around by solving a problem with them. Refer back to the earlier advice: find a specific problem people face and present these low-demand items as the solution.

When you position these products as answers to a need that people didn’t even realize they had, their popularity can grow over time. This strategy not only sets you apart from competitors but also helps you carve out your own niche in the market.

• Appeal To Niche Interests

People are often willing to spend more on hobbies or interests they care deeply about. This is why it’s so important to understand your target market. It’s even easier if you’re part of the group you’re selling to.

Focusing on a specific niche might mean you’re targeting a smaller group, but it can be a loyal one if you offer the right product to sell. This works especially well if you identify a niche that isn’t well-served by current products.

• Improve An Existing Product

To find a good product to sell, customer reviews can be very helpful. Reviews often show what customers don’t like or wish was better about current products.

Once you pick a product, category, or industry you are interested in, take time to read reviews on popular products. Pay attention to what customers say is missing or not working well. These insights can help you create a better product that solves their problems.

The same idea applies to businesses that already exist. If you already have a product to sell, look at your own reviews to learn what customers want or expect. Use this feedback to design your next product and meet their needs even better.

• Meet The Demand For Sustainability

More and more people now want to buy from brands that make a positive impact on the world. They are looking for businesses that care about the environment, use sustainable methods, and offer eco-friendly products. This trend is especially strong among younger customers, who prefer to support brands that share their values.

To meet this growing demand, consider selling a product that is sustainable. There are a few ways to come up with ideas for such a product. You can research successful sustainable businesses to see which items are popular, or you can take an existing product and redesign it to make it more environmentally friendly.

• Analyze International Markets

Sometimes, the next big idea in your area might come from looking at trends in other countries. What’s popular in one region often spreads and becomes a hit in others.

To get ahead, pay attention to the regions that tend to influence the culture where you live. Can you identify a trend that might become popular in your area soon? Once you spot something with potential, you have a couple of options. You can create your own products inspired by those trends, or you can work as a distributor or reseller for an established brand.

1. Monitor Social Networking Platforms

Social media has become one of the best tools for discovering which products are currently in demand. People love sharing their thoughts about brands and showing off their favorite products on platforms like Facebook, Twitter, and Instagram. These posts give a clear picture of what’s trending and popular with buyers.

If you’re interested in selling tech gadgets online, start by exploring the social media pages of companies that focus on tech products. By doing this, you can see which items are getting the most attention and use that information to decide what to sell.

It’s also a good idea to follow influencers who specialize in your niche. They often showcase new and exciting products, giving you an edge in spotting trends early. Don’t forget to pay attention to hashtags related to your niche, as they can lead you to even more popular items.

Best Product Research Tools

To succeed in any business, it’s important to stay updated on what products are popular and what customers want. This helps you find new opportunities and understand market trends.

Using product research tools can make this process much easier. These tools provide helpful information about market demand, price trends, and new opportunities that are just starting to grow.

Here are some of the best tools you can use:

• Dropship Spy

Dropship Spy is a powerful tool made for e-commerce businesses that rely on dropshipping. It works well for Amazon and Shopify sellers, helping them find suppliers on platforms like AliExpress and others.

When you use Dropship Spy to research products, you’ll get details such as:

- Top-selling items across social media platforms

- Sales data from AliExpress

- Amazon product rankings and keyword stats

- Historical sales trends

- A list of Instagram influencers promoting similar items

- Information on each influencer’s services and rates

Dropship Spy goes beyond product research. It also offers tools like:

- Pricing and profit calculators

- CSV files with existing product reviews

- Product videos

- Facebook ad audience suggestions

- Ready-made social media ad copy

This tool is great for anyone running a dropshipping store and looking for a hands-off approach to managing their business. However, it’s not the best option if you plan to make, stock, or ship products yourself.

• Helium10

Helium10 is a platform designed to help businesses that sell on Walmart or through Amazon FBA (Fulfillment by Amazon). It comes with a variety of tools to make product research and sales easier.

With Helium10, you can:

- Use a Chrome extension to see detailed information about products on Amazon and Walmart

- Estimate sales for products you’re interested in

- Find the best-performing keywords for each product

- Discover trending products on Amazon and Walmart

Helium10 also helps you improve your existing product listings by offering valuable insights. If you sell on Amazon or Walmart, this tool can be very useful.

• Exploding topics

Exploding topics a tool that uses artificial intelligence to explore the internet and identify the most popular products and topics. With its smart product database and advanced features, it becomes your go-to solution for spotting trends early. This is ideal for creating new products and staying ahead of your competition in the market.

• TikTok Creative Center

TikTok gives you free access to lists of trending products and valuable data on the performance of popular ads throughout the year. This feature is especially useful for understanding what products are popular with younger audiences. It can help you create a marketing strategy tailored to TikTok, making it easier to connect with this demographic.

• JungleScout

JungleScout is a tool designed for Amazon sellers to help with product research and market analysis. It offers a variety of features, including:

- Checking product sales and performance

- Predicting future sales

- Reading Amazon product reviews

- Doing keyword research for Amazon products

- Tracking changes in buying habits throughout the year

- Identifying the manufacturers used by competitors

Like Helium10, JungleScout also has a Chrome extension, allowing you to access product data directly while browsing Amazon.

Once you’ve found popular products to sell, JungleScout can help you gather customer reviews, track your sales, improve your listings, and run promotions.

Frequently Asked Questions (FAQ) 

• Which product category is in high demand?

The demand for product categories can shift over time. For example, Jungle Scout has released a list of the top categories on Amazon for 2024, and Shopify updates its list of trending products regularly. These resources can help you spot emerging trends in different product areas. However, it's important to remember that highly popular categories often attract a lot of competition, so standing out in those markets might be challenging.

• What is the most profitable product to sell?

The profit you make from your products depends on various factors, such as your cost of goods sold, how you price your products, the level of competition, and product demand. That said, certain product categories often have lower costs and higher profit margins. For example, beauty products, clothes, jewelry, and electronics are known to typically offer good profit opportunities due to their low production costs and strong demand.

• How can I find products to sell online?

There are several ways to find products for your ecommerce store. You can look for opportunities by solving a customer problem, targeting passionate hobbyists in a specific market, following your own interests, or using your work experience. To find products that will do well, it's important to check product demand and do thorough market research.

• How can I validate my product idea?

To test if your product ideas have market potential, start by looking into trends in search, social media, and your industry. Tools like Buzzsumo and Google Keyword Planner can show you what people are talking about and searching for online. It's also important to study the competition to spot areas where there may be gaps or untapped opportunities. By addressing these gaps, you can meet customer needs and create a product that stands out.

• What are some good sources for product ideas?

You can discover products to sell by checking social media, current trends, and successful items from other brands. Look at search volumes on Google and marketplaces as well. Trade magazines or consumer publications related to your product category are also great resources.

Conclusion

Choosing the right product to sell depends on a few key factors: demand, trends, your interests, and the niche you want to target. Pay attention to the numbers and focus on offering items you know people need and want.

But finding the right products is just the beginning. To truly succeed, you need to master other parts of your business too.

By kingkentus

14 Trending Products and Things To Sell Online (2025)

Starting a business and not sure what to sell? Deciding on the right product is one of the most important steps for any new entrepreneur. It can set the direction for your success.

Here, you’ll find a list of the top 14 trending products to sell in Nigeria and the world at large. These are not just guesses—they’re proven to be popular among shoppers.

14 Trending Products and Things To Sell Online

1. Catch and Sticks Game

Catch and Sticks Game is a fun product made for both kids and adults. On AliExpress, it’s already a hit with over 4,000 orders. That shows people are really interested in it. Plus, it has an impressive 4.9-star rating, so you know it’s good quality.

Here’s how it works: you hang it up, and the sticks dangle in the air. The goal is to catch the sticks as part of the game. It’s simple, but it’s a lot of fun. The best part is that it’s not just for kids, parents can join in too, making it a great way for families to have fun together.

Toys like this always do well in dropshipping because they’re evergreen products—there’s always demand for them.

Price Recommendation: Sell for $39.99.

Product Cost: Around $15.

Profit Margin: About $25.

If you want to succeed in dropshipping in 2025, aim for a profit margin of at least $20 to $25. Without this, it will be hard to make good money.

2. Mini bookshelf

The Mini Bookshelf is a unique desk accessory that’s more than just decoration. It’s designed to help you feel calmer when stress or anxiety kicks in. Keep it on your desk at work or school, and when you’re feeling overwhelmed, just give it a shake. It’s a simple and stylish way to relax and refocus.

This product has already sold over 5,000 units on AliExpress, with an impressive 4.8-star rating. It’s a fresh and creative idea that stands out, making it perfect for people who want a functional and eye-catching desk accessory. It’s also a great tool for anyone looking for fun ways to manage their stress or anxiety.

Pricing and Profit Potential  

- Sell for: $44.99

- Cost: $14

- Profit Margin: $30

Your success with this product depends on how well you showcase its value. Use great marketing, appealing ads, and a well-designed store to highlight its benefits and uniqueness. The right customers will see it as worth the price.

3. Athleisure

Athleisure has taken over everyday fashion in recent years. Clothes like sweats, leggings, and hoodies are more popular than ever. The global athleisure market is expected to reach $549.41 billion by 2028, and it’s still growing strong.

Search data from Google shows that interest in sportswear continues to rise, especially in December and during the Olympic Games.

Within the athleisure boom, certain categories are seeing rapid growth. Plus-size athleisure has seen a 77% increase in interest, while athleisure dresses and shorts have grown by 31% and 23%, respectively. These numbers show how versatile and appealing sportswear has become.

If you’re thinking of creating your own sportswear line, now is the perfect time. You can sell items individually or boost sales by offering matching sets, which have grown in popularity by 19%.

4. Jewelry

Jewelry continues to be one of the most popular accessories worldwide. In 2023, the global jewelry market was worth $353.26 billion and is expected to grow at 4.7% yearly. By 2032, it could reach $302 billion.

Why is jewelry always in demand? 

- Personalization: People love customized items like engraved necklaces or bracelets with initials. Offering simple options, like single-letter jewelry, makes personalization easy for customers.

- Sustainability: More shoppers care about eco-friendly and ethical practices. Use recycled materials or provide certifications to build trust.

- Influencers: Social media influencers often feature jewelry in their everyday outfits, driving trends. Partnering with influencers can help grow your brand.

The market is also expanding with new trends:  

- Men’s jewelry: Items like cufflinks, signet rings, and simple gold chains are gaining popularity.

- Demi-fine jewelry: This affordable option uses quality metals and semi-precious stones.

To succeed, focus on versatile designs that work for both casual and formal looks. Offering minimalist men’s styles and emphasizing sustainability will also attract more customers.

5. Pet products

Pet products are more popular than ever as more people want the best for their furry friends. This growing demand is a great opportunity for your dropshipping business.

Some of the hottest pet items right now include: 

- Custom dog bowls: Personalized bowls are in demand, with a 6% increase in interest.

- Large dog water bowls: Perfect for bigger breeds, these are trending with a 29% rise in searches.

- Cat trees: A must-have for cat owners, these climbing spaces are up 10% in popularity.

- Dog bandanas: Fun and stylish, they’ve seen an 8% increase in demand.

Customizable pet accessories like leashes, collars, and bandanas are easy to find in the Printful catalog, making it simple to add unique, personal items to your store. Offering these products can help you attract pet owners looking for thoughtful and practical options for their pets.

6. Embroidered apparel

The online market for clothes and accessories is growing fast, with sales expected to hit $764.1 billion by 2025. More people are shopping online for stylish and practical outfits, creating huge opportunities for businesses.

Whether you’re starting a clothing brand or already selling, this is the perfect time to grow. Adding popular and trending products to your store can help you attract more customers.

Embroidery is a great way to make clothing stand out. It adds a premium, handmade touch that people love. With Printful, you can embroider 167 different products, so there’s plenty of room to get creative.

Some embroidered items are seeing big increases in demand:  

- Sweatshirts: Up 77%

- Vests: Up 55%

- Trucker hats: Up 73%

- Baby sweaters: Up an incredible 121%

You can also offer classic embroidered pieces like hoodies, beanies, t-shirts, sweatpants, and socks. These staples never go out of style and work well in any store.

7. Wall decor

Decorating walls is a simple and affordable way to change the look of a room. Wall art, a popular product all year, is becoming even more in demand.

Here are some of the biggest trending products:

- Metal wall art: Interest has grown by 458%, showing a love for modern, industrial styles.

- Wabi-sabi art: With a 165% increase, this style appeals to those who value natural, imperfect beauty.

- Patriotic wall art: Searches are up 158%, reflecting a rise in national pride.

- Other trends: Small bathroom wall art (+94%), sets of three art pieces (+88%), and nursery wall art (+87%) show how people are personalizing even smaller or functional spaces.

Printful offers 14 types of wall art you can customize and sell, such as posters, canvas prints, metal prints, and garden flags.

Popular design ideas include:  

- Abstract patterns

- Line art

- Bold colors

- Minimalist photography

- Inspirational quotes

Wall art is also highly profitable. It’s affordable to produce but can be sold at premium prices, making it a smart choice for your business in 2025.

8. Books 

If you enjoy writing, you can turn your skill into a business by becoming a book author. These days, e-books like Kindle are very popular and can be sold online. Platforms like Amazon and eBay allow you to sell your Kindle books to a large audience.

Selling through e-commerce websites is simple and convenient. They even offer storage services for physical books for a small fee. To succeed as an author, you can research the market to decide what topics or genres are in demand. Writing and selling books can be a very profitable business.

9. Self-Adhesive Cat Scratch Furniture Protector.

The Self-Adhesive Cat Scratch Furniture Protector product is a game-changer for cat owners.

It’s a sticky sheet that protects furniture from cat scratches. You simply stick it where your cat scratches, and when you peel it off, it removes the scratches too. It really does feel like magic!

This product is perfect for anyone with a cat, as scratched furniture is a common issue. It’s simple, effective, and solves a major problem effortlessly.

Here’s the pricing:  

- Cost to you: $8

- Selling price: $29.99

- Profit margin: $24

This is a must-try product if you want to sell something unique and practical!

10. Mobile phone accessories

Smartphone accessories are a massive business, worth hundreds of billions of dollars. Every new phone release sparks fresh demand for items like cases, screen protectors, and chargers. Some accessories, like phone grips that make big phones easier to hold, become popular because they solve everyday problems.

Here’s how to boost your marketing strategy for phone accessories:  

- Create short Instagram and TikTok videos: Show off what makes your accessories special in fun, eye-catching ways.

- Write blog posts with SEO in mind: Focus on keywords tied to popular phone models to drive more traffic.

- Encourage customers to share photos and reviews: User-generated content builds trust and makes your brand look more credible.

11. Vitamins and supplements

Last year, vitamins and supplements topped the sales chat for US merchants. From fundamental insusceptible promoters like vitamin C and zinc capsules to pre-workout formulas for enhancing gym performance, there's a supplement for all that distresses you.

Google searches for sleep aids like "melatonin chewy candies" have increased in the previous year, while a 300% ascent in looks for "magnesium shower benefits" shows a developing interest in better approaches to integrate supplements into day to day schedules.

One more advantage of supplement products is their availability to businesses, everything being equal. Solo e-commerce can produce herbal remedies at home and promote them on TikTok. Meanwhile, large supplement organizations like BPI Sports can attract in the consideration of public retailers.

Popular marketing strategies for selling vitamins and supplements include:

Teaming

up with fitness and health influencers to showcase product benefits
Featuring testimonials and reviews from satisfied customers
Offering pack arrangements or memberships for regular users

12.Wine

Today's wine market isn't just about classic reds and popular grape plantations; customers are keen on new and available items like natural wine, natural wine, and jugs from unseen locales. They're likewise searching for imaginative ways of exploring mixes and buy wine directly from producers

As per Google Trends, wine-related look through top during each Christmas season.

All of which gives entrepreneurs a chance to develop a new business around this trending products category. Take motivation from The Taste Society, a champagne and sparkling wine sampling local area that makes wine samplings more open and fun.

13. Skin care

Skin care products are another trending category with wide market advance. In a time of self-care, cleaning agents, lotions, serums, and masks are presently applicable to each progress in age and gender.

Consumer interest in healthy skin care products that consolidate great fixings with moral, maintainable, and brutality-free practices keeps on developing. Looks for healthy skin trends like "hyaluronic corrosive serum," "veggie skin care," and "retinol" are on the increase.

Toward the beginning of 2024, Google searches for "snail slime" gradually slid into the spotlight. Items containing snail mucin, the bodily fluid from a snail's foot, may assist with invigorating collagen creation and quiet redness.

Marketing strategies for skin care products include:

Teaming up with beauty influencers to showcase skincare schedules
Selling product samples or smaller than normal sizes for customers to attempt
Featuring when results from real customers.

14.Perfume and cologne

The fragrance industry is going through a shift. Consumers are getting away from mass-market, gendered aromas and toward male/female top-notch, regular, and customized fragrances.

Shopper searches for perfumes and colognes frequently contain brand and item names, which makes site design improvement a critical system for aroma organizations. Product pages and blog post need to highlight valuable, clear happy to be discoverable in search items.

For a remarkable twist on a scent business, you could make a B2B e-commerce website and produce fragrances for organizations. Businesses like hotels and restaurants frequently utilize tactile marketing to improve their customer experience and partner their image with a satisfying smell.

Westin Hotel's white Coffee cafe fragrance is well known to the point that it's currently offered to purchasers, just like the scandalous mark fragrances of retail locations Abercrombie and Victoria's Secret.

Conclusion

Selling products from home has never been easier. The items mentioned here are simple to sell and work great for beginners. You can pick the best product based on what you’re good at or enjoy doing and start selling on various online market place.

These trending products can help you choose a niche that suits you. They’re easy to sell on social media platforms, list on popular eCommerce websites, or even on your own website if you want to build one.

By kingkentus